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Master's Degree Programme in Sales Management

Degree
Master of Business Administration
Degree title
Master of Business Administration
Credits
90 ects

Qualification Awarded and the Level of Qualification

Master of Business Administration, NQF 7

Contact Information

Head of Competence Area
Hanna Pihlajarinne
Head of Degree Program
Sini Jokiniemi
Student Counsellor
Eija Reunanen

Special Admission Requirements

General admission criteria, see TAMK’s websites

Recognition of Prior Learning

Credit transfer for studies means that the student can apply for transfer prior higher education studies to the studied degree if they meet the competence objectives of the degree programme.
Credit transfer follows the spesific instructions of TAMK.

Qualification Requirements and Regulations

Completion of curriculum studies and achievement of related competence objectives.

Profile of the Programme

The scope of the degree is 90 cr and it is designed to be studied alongside work. The studies are arranged in 1,5 years.

STRUCTURE OF STUDIES
Advanced professional studies 30 cr
Free-choice studies 30 cr
Master’s Thesis 30 cr
Total 90 cr

Key Learning Outcomes

In the Advanced Sales Management degree program, you will graduate as an expert in B2B (business-to-business) sales management and development. You will deepen your knowledge and skills in strategic sales management and development within the business ecosystem. You will be able to critically examine and enhance various aspects of sales management and promote a research-based approach to development tasks.

Topics of study include expert sales work in modern business environments, sales and growth management using technology and data, team leadership with a coaching and emotionally intelligent approach, value creation in sales encounters, and scenario planning for the future of sales. Themes that cut across all areas include digitalization, internationalization, and sustainability. Additionally, sales activities are closely examined from the perspectives of the customer journey, customer experience, and value creation. Various teaching methods are employed in the degree program, including team learning. Collaborative knowledge production and sharing are integral parts of your learning experience

Occupational Profiles of Graduates with Examples

The aim of the degree programme is to train sales-oriented value-based business developers who gain the competence of a business-to-business selling and sales management in international environments. The students improve their skills in the modern sales environments in close cooperation of internationally working companies, while also developing their skills in management, demanding b-to-b sales environments and research based development. Already during their education and especially after graduation students are working as b-to-b sales experts, change agents, sales leaders and critical sales development experts in their organisations. They act as active b-to-b sales researchers, planners, developers, executors and assessors in the work life.

Access to Further Studies

The degree is Master of Business Administration. It produces the same eligibility for public offices as a master’s degree from a university. The student may also apply for doctoral studies at a university.

Examination Regulations, Assessment and Grading

Assessment of completed courses is based on TAMK’s assessment criteria. TAMK’s degree regulations are followed in implementation and assessment.

Graduation Requirements

In order to graduate the student need to completed the studies in accordance to the curriculum.

Mode of Study

The tuition uses different teaching methods. The team-based coaching education, for most part, takes place on Tuesday evenings (16.30-20.00), Wednesdays (8.30-16.99) and on Thursdays (8.30-14.00), roughly about four or five times during program.
Collaborative knowledge construction and sharing are an essential part of learning and the students are expected to participate in the classroom teaching. The attendance requirements for each course are determined by the teachers of the course.
The degree programme education is mostly carried out in Finnish.

Development of the Programme

The curriculum is developed in cooperation with TAMK’s other master’s degree programmes. Working life cooperation is implemented e.g. through students' Master thesises and advisory councils. Student feedback is collected annually in connection with courses. Alumni feedback is collected regularly through online surveys.

Master's Degree in Sales Management

Code
(24YMYYJ)

Timing and structure:

Master's Degree in Sales Management

Code
(24YMYYJ)

Timing and structure:

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