Master's Degree Programme in Sales Management
- Degree
- Master of Business Administration
- Degree title
- Master of Business Administration
- Credits
- 90 ects
Qualification Awarded and the Level of Qualification
Master of Business Administration, NQF 7
Contact Information
Head of Competence Area
Hanna Pihlajarinne
Head of Degree Program
Sini Jokiniemi
Student Counsellor
Eija Reunanen
Special Admission Requirements
General admission criteria, see TAMK’s websites
Recognition of Prior Learning
Credit transfer for studies means that the student can apply for transfer prior higher education studies to the studied degree if they meet the competence objectives of the degree programme.
Credit transfer follows the spesific instructions of TAMK.
Qualification Requirements and Regulations
Completion of curriculum studies and achievement of related competence objectives.
Profile of the Programme
The scope of the degree is 90 cr and it is designed to be studied alongside work. The studies are arranged in 1,5 years.
STRUCTURE OF STUDIES
Advanced professional studies 30 cr
Free-choice studies 30 cr
Master’s Thesis 30 cr
Total 90 cr
Key Learning Outcomes
In the Advanced Sales Management degree program, you will graduate as an expert in B2B (business-to-business) sales management and development. You will deepen your knowledge and skills in strategic sales management and development within the business ecosystem. You will be able to critically examine and enhance various aspects of sales management and promote a research-based approach to development tasks.
Topics of study include expert sales work in modern business environments, sales and growth management using technology and data, team leadership with a coaching and emotionally intelligent approach, value creation in sales encounters, and scenario planning for the future of sales. Themes that cut across all areas include digitalization, internationalization, and sustainability. Additionally, sales activities are closely examined from the perspectives of the customer journey, customer experience, and value creation. Various teaching methods are employed in the degree program, including team learning. Collaborative knowledge production and sharing are integral parts of your learning experience
Occupational Profiles of Graduates with Examples
The aim of the degree programme is to train sales-oriented value-based business developers who gain the competence of a business-to-business selling and sales management in international environments. The students improve their skills in the modern sales environments in close cooperation of internationally working companies, while also developing their skills in management, demanding b-to-b sales environments and research based development. Already during their education and especially after graduation students are working as b-to-b sales experts, change agents, sales leaders and critical sales development experts in their organisations. They act as active b-to-b sales researchers, planners, developers, executors and assessors in the work life.
Access to Further Studies
The degree is Master of Business Administration. It produces the same eligibility for public offices as a master’s degree from a university. The student may also apply for doctoral studies at a university.
Examination Regulations, Assessment and Grading
Assessment of completed courses is based on TAMK’s assessment criteria. TAMK’s degree regulations are followed in implementation and assessment.
Graduation Requirements
In order to graduate the student need to completed the studies in accordance to the curriculum.
Mode of Study
The tuition uses different teaching methods. The team-based coaching education, for most part, takes place on Tuesday evenings (16.30-20.00), Wednesdays (8.30-16.99) and on Thursdays (8.30-14.00), roughly about four or five times during program.
Collaborative knowledge construction and sharing are an essential part of learning and the students are expected to participate in the classroom teaching. The attendance requirements for each course are determined by the teachers of the course.
The degree programme education is mostly carried out in Finnish.
Development of the Programme
The curriculum is developed in cooperation with TAMK’s other master’s degree programmes. Working life cooperation is implemented e.g. through students' Master thesises and advisory councils. Student feedback is collected annually in connection with courses. Alumni feedback is collected regularly through online surveys.