Business Planning 1 (2op)

Osaamistavoitteet (Opintojakso)

This business planning course provides both basic theory and hands-on guidance to business planning. Primary objective is for students to learn the basics of business planning (1st period) and be able to create such a plan (2nd period) for a virtual company.

After completing the course, the students will be able to:
• Understand the structure of a typical business plan
• Describe the purpose of each element of the business plan
• Apply basic business planning principles for the virtual company

Sisältö (Opintojakso)

• What is the importance of a business plan?
• What are the business idea, mission and vision of a business?
• How to define value proposition for different customer segments?
• How to position your own business in the market and gain competitive advantage?
• How to frame an opportunity and draft a business model?

Tenttien ja uusintatenttien ajankohdat

Tuesday October 11, 2016
Retake Tuesday December 13, 2016

Arviointimenetelmät ja arvioinnin perusteet

- Individual exam
- Active participation

Opiskelumuodot ja opetusmenetelmät

Connectivist learning philosophy, contact teaching, collaborative work, individual work, digital learning tools, classroom exercises

Oppimateriaalit

Articles and other materials selected by the teacher.
e-book or printed book: Alexander Osterwalder and Yves Pigneur. 2010. Business model generation: a handbook for visionaries, game changers, and challengers.

Opiskelijan ajankäyttö ja kuormitus

54 hours altogether:
- contact teaching & virtual learning (1/3),
- individual work (1/3)
- project work (1/3).

Sisällön jaksotus

1st period 2016

Toteutuksen valinnaiset suoritustavat

None

Harjoittelu- ja työelämäyhteistyö

None

Kansainvälisyys

None

Lisätietoja opiskelijoille

None

Arviointikriteerit - hylätty (0) (Ei käytössä, kts Opintojakson Arviointikriteerit ylempänä)

Fails to complete any of the required assignments.

Arviointikriteerit - tyydyttävä (1-2) (Ei käytössä, kts Opintojakson Arviointikriteerit ylempänä)

Student understands the basics of business planning and how to build a business model, verified by the exam at basic level.

Arviointikriteerit - hyvä (3-4) (Ei käytössä, kts Opintojakson Arviointikriteerit ylempänä)

Student understands the basics of business planning and how to build a business model, verified by the exam at good level.

Arviointikriteerit - kiitettävä (5) (Ei käytössä, kts Opintojakson Arviointikriteerit ylempänä)

Student understands the basics of business planning and how to build a business model, verified by the exam at exellent level.