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Service Design Process in Hospitality Business (10 cr)

Code: 8T00FW11-3001

General information


Enrolment period

07.06.2023 - 16.08.2023

Timing

22.08.2023 - 01.12.2023

Credits

10 op

Virtual portion

4 op

RDI portion

5 op

Mode of delivery

60 % Contact teaching, 40 % Online learning

Unit

Hospitality Management

Campus

TAMK Main Campus

Teaching languages

  • Finnish

Seats

15 - 30

Degree programmes

  • Degree Programme in Hospitality Management

Teachers

  • Tuija Ylä-Viteli
  • Sami Salonen

Person in charge

Tuija Ylä-Viteli

Groups

  • 22RESTO

Objectives (course unit)

Student:
- can develop services of user-driven, value-for-creative, sustainable development objectives
- can apply service design in practice
- can evaluate and develop customer experience
- can take into account the challenges and opportunities for the business environment for the tourism and nutrition sector in service development

Content (course unit)

WHAT changes and opportunities for the business environment of the tourism and nutrition sector gives the development of services?
WHY should the objectives of sustainable development be taken into account in the design of services?
HOW to develop user-oriented services enables value to create a value and a targeted customer experience?

Assessment criteria, satisfactory (1-2) (course unit)

The student is able to define the objectives of sustainable development, the concepts of customer experience and service design process.
The student performs the implementation of the service design process by guiding together with his team.
The student works in a group and identifies its interaction skills.

Assessment criteria, good (3-4) (course unit)

The student is able to explain the objectives of sustainable development, as concepts of customer experience and service design process, and can share them in relation to each other.
The student is able to limit the task for applying sustainable development objectives to achieve customer experience aimed at designing new services. The student is able to justify its solution.
The student works in cooperation responsibly and is ready to develop their interaction skills. The student is able to evaluate the development process and its starting points.

Assessment criteria, excellent (5) (course unit)

The student understands wide-ranging entities and combines sustainable development goals and service design as a process for a professional context.
The student is able to apply sustainable development targets to achieve customer experience aimed at designing new services.
The student works in co-operation with responsibly, flexible and constructively developing both their own and group interaction. The student is critically able to evaluate the development process of its group, provides constructive development proposals and to make the necessary changes during the process.

Assessment scale

0-5