International Business Environment (5op)
Toteutuksen tunnus: IM00DS54-3001
Toteutuksen perustiedot
- Ilmoittautumisaika
- 12.12.2020 - 11.01.2021
- Ilmoittautuminen toteutukselle on päättynyt.
- Ajoitus
- 19.01.2021 - 13.04.2021
- Toteutus on päättynyt.
- Laajuus
- 5 op
- TKI-osuus
- 1 op
- Toteutustapa
- Lähiopetus
- Yksikkö
- Media and Arts
- Toimipiste
- TAMK Mediapolis
- Opetuskielet
- englanti
- Paikat
- 5 - 25
- Koulutus
- Bachelor's Degree Programme in Media and Arts
- Opettajat
- Media-and-Arts Virtuaalihenkilö
- Christopher Smith
- Kirsi Karimäki
- Vastuuhenkilö
- Kirsi Karimäki
- Opintojakso
- IM00DS54
Osaamistavoitteet (Opintojakso)
Student is able to
- analyze and do research on international markets and consumers
- design a business model and project plan for international markets
- communicate and cooperate with different cultures
- work as an active team member in a multicultural team
- do marketing and selling in an international field: benchmarking, pitching and negotiating
Sisältö (Opintojakso)
- the historical development of the international media industry
- international market, consuming and future trends analyzing
- ways of communicate and work in various business cultures
- impact of technologies of producing and distributing
Arviointikriteerit, tyydyttävä (1-2) (Opintojakso)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Arviointikriteerit, hyvä (3-4) (Opintojakso)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Arviointikriteerit, kiitettävä (5) (Opintojakso)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Aika ja paikka
Online learning. Lessons and workshops on Zoom mainly on Tuesdays 9.30-12.30, the students need own device and web cam.
Tenttien ja uusintatenttien ajankohdat
No tests, but assignments and presentations.
Arviointimenetelmät ja arvioinnin perusteet
TAMK's general instruction for grading will be applied and details agreed (active attendance to the contact lessons, quality of the presentation and assignments) at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Arviointiasteikko
0-5
Opiskelumuodot ja opetusmenetelmät
Lectures, assignments, issue based discussions, case solutions and students' presentations
Sisällön jaksotus
-Introduction and getting to know each others
-Intercultural communication
-International marketing
-Analyse and do research on international markets, consumers and future trends
Toteutuksen valinnaiset suoritustavat
The student should talk to the teacher individually if situation demands.
Harjoittelu- ja työelämäyhteistyö
Students will connect to working life through their course project.
Lisätietoja opiskelijoille
This course is part of Cultural export minor.