Modern IT-Communication (5 op)
Toteutuksen tunnus: 3H00CT24-3004
Toteutuksen perustiedot
- Ilmoittautumisaika
- 27.02.2017 - 22.05.2017
- Ilmoittautuminen toteutukselle on päättynyt.
- Ajoitus
- 29.05.2017 - 11.06.2017
- Toteutus on päättynyt.
- Laajuus
- 5 op
- Lähiosuus
- 1 op
- Virtuaaliosuus
- 4 op
- TKI-osuus
- 3 op
- Toteutustapa
- Monimuoto-opetus
- Yksikkö
- Liiketalous
- Toimipiste
- TAMK Pääkampus
- Opetuskielet
- englanti
- Paikat
- 12 - 30
- Koulutus
- Bachelor's Degree Programme in International Business
- Tietojenkäsittelyn tutkinto-ohjelma
- Liiketalouden tutkinto-ohjelma
Osaamistavoitteet (Opintojakso)
Students learn to know how to use social media for the marketing and selling purposes in the companies
Students learn how to implement and plan content in digital marketing channels
Students learn how to communicate in multicultural environment using online-tools
Sisältö (Opintojakso)
Online communication tools, social media and content planning for companies and using video for online purposes
Aika ja paikka
Course takes place in Kauppi, Y-kampus C1.
Opiskelumuodot ja opetusmenetelmät
Modern IT communication-course is a two-week intensive course about digital marketing, online communication, social media and content planning. The students will work in small groups inplementing a real life company assingnment.
In addition to the projects, students will make a pre-assignment before the course starts. Pre-assignments open one week prior the course. More detailed instructions will follow online. After the course there will be a learning diary assignment. Students will also make a presentation and a report or a plan for the company.
During the course students will learn about project work, online tools, producing content for company digital channels and online marketing.
Language: English
Opiskelijan ajankäyttö ja kuormitus
Pre-assignment: presentation & online assignments prior the course
Meetings with coach every day Mon-Fri at 9-12 in the morning. Group work in the afternoon.
Presentation and report/plan for the company.
Learning diary after the course.
Harjoittelu- ja työelämäyhteistyö
Course will be implemented in co-operation with real life companies.