Modern IT-Communication (5 cr)
Code: 3H00CT24-3004
General information
- Enrolment period
- 27.02.2017 - 22.05.2017
- Registration for the implementation has ended.
- Timing
- 29.05.2017 - 11.06.2017
- Implementation has ended.
- Credits
- 5 cr
- Local portion
- 1 cr
- Virtual portion
- 4 cr
- RDI portion
- 3 cr
- Mode of delivery
- Blended learning
- Unit
- Business Administration
- Campus
- TAMK Main Campus
- Teaching languages
- English
- Seats
- 12 - 30
- Degree programmes
- Bachelor's Degree Programme in International Business
- Degree Programme in Business Information Systems
- Degree Programme in Business Administration
Objectives (course unit)
Students learn to know how to use social media for the marketing and selling purposes in the companies
Students learn how to implement and plan content in digital marketing channels
Students learn how to communicate in multicultural environment using online-tools
Content (course unit)
Online communication tools, social media and content planning for companies and using video for online purposes
Location and time
Course takes place in Kauppi, Y-kampus C1.
Teaching methods
Modern IT communication-course is a two-week intensive course about digital marketing, online communication, social media and content planning. The students will work in small groups inplementing a real life company assingnment.
In addition to the projects, students will make a pre-assignment before the course starts. Pre-assignments open one week prior the course. More detailed instructions will follow online. After the course there will be a learning diary assignment. Students will also make a presentation and a report or a plan for the company.
During the course students will learn about project work, online tools, producing content for company digital channels and online marketing.
Language: English
Student workload
Pre-assignment: presentation & online assignments prior the course
Meetings with coach every day Mon-Fri at 9-12 in the morning. Group work in the afternoon.
Presentation and report/plan for the company.
Learning diary after the course.
Practical training and working life cooperation
Course will be implemented in co-operation with real life companies.