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Successful SalesLaajuus (5 cr)

Code: 3H00DP15

Credits

5 op

Objectives

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Enrolment period

02.12.2024 - 05.01.2025

Timing

21.01.2025 - 27.04.2025

Credits

5 op

RDI portion

1 op

Mode of delivery

Contact teaching

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

15 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
Groups
  • 23LIKOM

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

02.12.2024 - 31.12.2024

Timing

01.01.2025 - 31.07.2025

Credits

5 op

RDI portion

1 op

Mode of delivery

Contact teaching

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

15 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Minna Heikinheimo
Groups
  • 23ALITA

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

30.11.2023 - 24.01.2024

Timing

12.02.2024 - 07.04.2024

Credits

5 op

Mode of delivery

Contact teaching

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

0 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Mari Stenvall
Person in charge

Mika Jokinen

Groups
  • 22LIKOM

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

22.11.2023 - 08.01.2024

Timing

15.01.2024 - 24.05.2024

Credits

5 op

Virtual portion

1 op

Mode of delivery

80 % Contact teaching, 20 % Online learning

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

0 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Mari Stenvall
Person in charge

Mika Jokinen

Groups
  • 22ALITA

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

23.11.2022 - 13.02.2023

Timing

24.01.2023 - 18.04.2023

Credits

5 op

Virtual portion

1 op

RDI portion

3 op

Mode of delivery

80 % Contact teaching, 20 % Online learning

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

0 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Sini Jokiniemi
  • Katri Koli
Person in charge

Sini Jokiniemi

Groups
  • 21LIKOM

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

23.11.2022 - 05.01.2023

Timing

19.01.2023 - 12.05.2023

Credits

5 op

Virtual portion

1 op

RDI portion

1 op

Mode of delivery

80 % Contact teaching, 20 % Online learning

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

15 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Mari Stenvall
Person in charge

Mika Jokinen

Groups
  • 21ALITA

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

24.11.2021 - 05.01.2022

Timing

01.02.2022 - 30.04.2022

Credits

5 op

RDI portion

3 op

Mode of delivery

Contact teaching

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

15 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Sini Jokiniemi
Person in charge

Mika Jokinen

Groups
  • 20LIKOM

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

24.11.2021 - 05.01.2022

Timing

20.01.2022 - 30.04.2022

Credits

5 op

Virtual portion

4 op

RDI portion

4 op

Mode of delivery

20 % Contact teaching, 80 % Online learning

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

15 - 40

Degree programmes
  • Degree Programme in Business Administration
Teachers
  • Mika Jokinen
  • Mari Stenvall
Person in charge

Mari Stenvall

Groups
  • 20ALITA

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5

Enrolment period

02.12.2021 - 26.01.2022

Timing

19.01.2022 - 28.04.2022

Credits

5 op

Virtual portion

4 op

RDI portion

4 op

Mode of delivery

20 % Contact teaching, 80 % Online learning

Unit

Business Administration

Campus

TAMK Main Campus

Teaching languages
  • Finnish
Seats

0 - 40

Degree programmes
  • Degree Programme in Business Administration
  • Open University of Applied Sciences
Teachers
  • Mari Stenvall
Person in charge

Mari Stenvall

Groups
  • 20LIKOH
  • 20LIKOJ
  • 20LIKOTA
  • 20LIKOTB

Objectives (course unit)

During this course the students learn about B2B sales work and related interaction with the customers.

After completing the course the students
- understand the structure of B2B sales process from the first contact to the follow-up
- have enhanced their interaction skills, especially from the point of view of building trust, convincing presentation and negotiation skills
- have the skills in selling sales based on a real customer case.

Content (course unit)

What are the stages of the B2B customer meeting and how should the seller work at different stages?
How do I become a sales professional?
How to create value for a customer through sales?

Prerequisites (course unit)

1st year courses or equivalent knowledge.

Assessment criteria, satisfactory (1-2) (course unit)

The students recognizes the B2B areas of sales work and knows how to designate the various stages of sales. They know the methods of value selling and trust building.

Assessment criteria, good (3-4) (course unit)

The student understands the basics of B2B sales work. They can work according to instructions in B2B sales work situations, and is able to take advantage of their sales expertise from the point of view of value sales and trust building.

Assessment criteria, excellent (5) (course unit)

The student understands the areas of B2B sales work and is able to apply them in practical work. They are able to structure the various stages of sales from preparation to the follow-up and apply them in practice. The student is able to develop the value produced for the customer through sales skills, and strengthen the trust between the seller and the customer.

Assessment scale

0-5