ChatGPT as a Marketing Tool (3cr)
Code: C-10065-TT00FK72-3023
General information
- Enrolment period
- 17.03.2025 - 31.12.2025
- Registration for the implementation has begun.
- Timing
- 17.03.2025 - 31.12.2026
- Implementation is running.
- Credits
- 3 cr
- Institution
- Metropolia University of Applied Sciences, Karaportti 2
- Teaching languages
- Finnish
- Seats
- 0 - 500
- Course
- C-10065-TT00FK72
Objectives (course unit)
After completing the course, student has gained ability to use ChatGPT as a marketing tool. In addition, student knows different facets of ChatGPT.
Content (course unit)
- Artificial Intelligence - ChatGPT - Challenges of language models - Creating pictures using DALL-E - ChatGPT as a marketing tool
Location and time
Course is 100% online Self-Study course which can be done in own pace.
Exam schedules
Online in course environment.
Assessment methods and criteria
Pass after at least 80% of tasks has been done.
Assessment scale
Hyväksytty/Hylätty
Teaching methods
Course is 100% online Self-Study course which can be done in own pace.
Learning materials
Online.
Student workload
Depends on the student's starting level.
Content scheduling
Up to student her-/himself.
Completion alternatives
N/A
Practical training and working life cooperation
N/A
International connections
N/A