International Marketing (3op)
Opintojakson tunnus: E-01226
Opintojakson perustiedot
- Laajuus
- 3 op
Osaamistavoitteet
The student will learn how to develop a sound knowledge of international marketing, different phases of internationalisation and international business plan.
Sisältö
International business plan, the transaction stages involved in import and export, with the main principles including finance, payment transaction, documentation, and will be familiar with the use of different sources of information.
Lisätiedot
Literature: Will be announced in the beginning of the class. Educational methods: series of lectures, self study/distance learning, exercises, coursework, summary report/essay, net learning and an exam. Active participation in the class Prerequisites: E-00132. Language of instruction: English. Study year: 3.