International SalesLaajuus (5 cr)

Objectives

The student understand the special characteristics of the international sales work and working in an international company.

Content

Strategies for internationalization
Cultural differencies and the sales work

Prerequisites

1. and 2.. year studies or similar skills and knowledge.

Assessment criteria, satisfactory (1-2)

Satisfactory

Assessment criteria, good (3-4)

Good

Assessment criteria, excellent (5)

Excellent