Software Business (5cr)
Course unit code: YTT-1001
General information
- Credits
- 5 cr
Objectives
The students learn to understand the special characteristics of software business, its central fields and the industry logic. The software business is examined especially from the viewpoints of value networks, different business models, marketing of software products and services and productisation.
Content
Special characteristics of software business, structure of the field, value networks of software trade, strategy and software business models, marketing and productisation of software products and services.