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Service Design (5 cr)

Code: 3H00EO71-3005

General information


Enrolment period

02.12.2023 - 31.12.2023

Timing

01.01.2024 - 31.07.2024

Credits

5 op

Mode of delivery

Contact teaching

Unit

Entrepreneurship (Proacademy)

Campus

TAMK Main Campus

Teaching languages

  • English

Degree programmes

  • Degree Programme in Entrepreneurship and Team Leadership

Teachers

  • Veijo Hämäläinen
  • Tutta Tanttari
  • Tanja Verho

Groups

  • 23TIJO

Objectives (course unit)

- The student understands and knows how to apply the philosophy, terminology, and process of service design (service design, design thinking, business development).
- The student knows how to use service design tools to develop their own work/organization (service path, customer profile, prototyping, testing, customer understanding, productization).
- The student knows how to define a problem, and they know how to build a process that utilizes service design and involves the organization.
- The student knows the basics of facilitation, ideation, and data analysis.

Content (course unit)

How to involve the end users of different services and/or representatives of different departments of an organization in the development process?
In what ways is customer understanding gathered?
How can the obtained information be analyzed and utilized?

Assessment criteria, satisfactory (1-2) (course unit)

The student knows the principles of service design.

Assessment criteria, good (3-4) (course unit)

The student knows how to design the service to be sold using the principles of service design.

Assessment criteria, excellent (5) (course unit)

The student knows how to design the service to be sold using the principles of service design.

Assessment scale

0-5