Development of Tourism Enterprises with Business Intelligence (5cr)
Code: C-02472-CA00CL50-3005
General information
- Enrolment period
- 21.04.2025 - 14.01.2026
- Registration for the implementation has begun.
- Timing
- 12.01.2026 - 08.03.2026
- The implementation has not yet started.
- Credits
- 5 cr
- Institution
- Seinäjoki University of Applied Sciences, SeAMK Seinäjoki, Frami
- Teaching languages
- Finnish
- Seats
- 0 - 100
- Course
- C-02472-CA00CL50
Objectives (course unit)
The student is able to standardize different aspects of tourism service and can explain the importance of quality development in business. Student isable to analyze business information and use it to build a development plan for a case company. Students is able to apply one or more strategic management frameworks in practice. The student is able to create key performance indicators for the case project and and operating model for the case company.
Content (course unit)
Quality management systems in tourism business Standardization and quality measurement of tourism services Strategic management frameworks in practice Performance indicators in tourism company
Assessment methods and criteria
Evaluation of the development plan (assessment 1-5, disqualified) Peer feedback.
Assessment scale
1-5
Teaching methods
Online teaching. Lectures, independent and working in groups. Study materials are in the Moodle.
Student workload
27 h/ ECT = 135 h Lectures 15 h, individual and group assignments, independent study.
Content scheduling
Theme 1. Knowledge Management in the Tourism Industry Theme 2. Strategic and Operational Management Theme 3. Data Derived Products and Experiences
Practical training and working life cooperation
The course has a mandate. A development plan is drawn up for the company as a group effort.