Self Branding (1 cr)
Code: NN00FO12-3002
General information
- Enrolment period
- 28.12.2021 - 31.07.2022
- Registration for the implementation has ended.
- Timing
- 01.01.2022 - 31.08.2022
- Implementation has ended.
- Credits
- 1 cr
- Virtual portion
- 1 cr
- Mode of delivery
- Online learning
- Unit
- HUBS
- Teaching languages
- English
- Seats
- 10 - 100
Objectives (course unit)
This course is an introduction to personal branding in digital platforms. You get to build or refresh your own professional brand by filling in pages on a personal branding book template.
Learning outcomes
After completing the course you:
• will have a basic overview on digital self branding
• know how to build and strengthen your professional network
• know the basics of professional online communication
• will have knowledge on content marketing and different digital platforms
Content (course unit)
This course covers the following six topics:
Introduction to personal branding
How to get started with self branding?
How to build your professional network?
How to plan goal-oriented communication online?
How to use content marketing strategies?
How to use different digital platforms?
Assessment criteria, pass/fail (course unit)
Pass
Completing all learning assignments in Moodle.
Fail
Not completing all learning assignments in Moodle.
Assessment scale
0-5