Retail Trade Environment and Competitive ToolsLaajuus (5 cr)
Code: 3H00EM61
Credits
5 op
Objectives
Trade and entrepreneurship studies are a study module organized by The K-Retailers’ Association. These e-learning studies cover retail sector and retailer entrepreneurship in Finland. The course Retail Trade Environment and Competitive Tools is one of three courses in this module, dealing with retail in-dustry, customers, distribution channels and competitive tools in retail sector.
The students
- can form a general view on retail trade and its importance in Finland
- can describe the different fields of business in retail trade and the target groups’ behavior and spending
- know the role and duties of supply chain in retail trade
- understand competition tools of retail trade
- can define the role of a retail entrepreneur in a chain store business.
Content
What are the basic concepts of retail trade in Finland?
What special characteristic des the customers of retail sector have?
What is the role of a store as part of supply chain?
What is K-retailer entrepreneurship?
What are the competitive tools of a store?
Assessment criteria, satisfactory (1-2)
The student is able to prove they have the command of the most essential basic concepts of
retail trade.
Assessment criteria, good (3-4)
The student is able to prove they have the command of basic concepts of retail trade and they
recognize the basic principles of retail trade.
Assessment criteria, excellent (5)
The student is able to prove they have the command of basic concepts of retail trade and understand the basic principles of retail trade.
Enrolment period
03.06.2024 - 31.05.2025
Timing
01.08.2024 - 31.07.2025
Credits
5 op
Virtual portion
5 op
RDI portion
3 op
Mode of delivery
Distance learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business Administration
Teachers
- Tuula Niemi
Groups
-
22LIKOM
-
22LIKOT
-
22LIKOH
-
22LIKOJ
Objectives (course unit)
Trade and entrepreneurship studies are a study module organized by The K-Retailers’ Association. These e-learning studies cover retail sector and retailer entrepreneurship in Finland. The course Retail Trade Environment and Competitive Tools is one of three courses in this module, dealing with retail in-dustry, customers, distribution channels and competitive tools in retail sector.
The students
- can form a general view on retail trade and its importance in Finland
- can describe the different fields of business in retail trade and the target groups’ behavior and spending
- know the role and duties of supply chain in retail trade
- understand competition tools of retail trade
- can define the role of a retail entrepreneur in a chain store business.
Content (course unit)
What are the basic concepts of retail trade in Finland?
What special characteristic des the customers of retail sector have?
What is the role of a store as part of supply chain?
What is K-retailer entrepreneurship?
What are the competitive tools of a store?
Assessment criteria, satisfactory (1-2) (course unit)
The student is able to prove they have the command of the most essential basic concepts of
retail trade.
Assessment criteria, good (3-4) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and they
recognize the basic principles of retail trade.
Assessment criteria, excellent (5) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and understand the basic principles of retail trade.
Assessment scale
0-5
Enrolment period
05.06.2023 - 03.06.2024
Timing
31.07.2023 - 31.07.2024
Credits
5 op
Virtual portion
5 op
RDI portion
3 op
Mode of delivery
Distance learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
- Finnish
Degree programmes
- Degree Programme in Business Administration
Teachers
- Tuula Niemi
Person in charge
Tuula Niemi
Groups
-
21LIKOT
-
21LIKOM
-
21LIKOJ
-
21LIKOH
Objectives (course unit)
Trade and entrepreneurship studies are a study module organized by The K-Retailers’ Association. These e-learning studies cover retail sector and retailer entrepreneurship in Finland. The course Retail Trade Environment and Competitive Tools is one of three courses in this module, dealing with retail in-dustry, customers, distribution channels and competitive tools in retail sector.
The students
- can form a general view on retail trade and its importance in Finland
- can describe the different fields of business in retail trade and the target groups’ behavior and spending
- know the role and duties of supply chain in retail trade
- understand competition tools of retail trade
- can define the role of a retail entrepreneur in a chain store business.
Content (course unit)
What are the basic concepts of retail trade in Finland?
What special characteristic des the customers of retail sector have?
What is the role of a store as part of supply chain?
What is K-retailer entrepreneurship?
What are the competitive tools of a store?
Assessment criteria, satisfactory (1-2) (course unit)
The student is able to prove they have the command of the most essential basic concepts of
retail trade.
Assessment criteria, good (3-4) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and they
recognize the basic principles of retail trade.
Assessment criteria, excellent (5) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and understand the basic principles of retail trade.
Assessment scale
0-5
Enrolment period
01.07.2022 - 30.06.2023
Timing
01.08.2022 - 31.07.2023
Credits
5 op
Virtual portion
5 op
RDI portion
3 op
Mode of delivery
Distance learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
- Finnish
Seats
0 - 50
Degree programmes
- Degree Programme in Business Administration
Teachers
- Tuula Niemi
Person in charge
Tuula Niemi
Groups
-
20LIKOH
-
20LIKOM
-
20LIKOJ
-
20LIKOTA
-
20LIKOTB
Objectives (course unit)
Trade and entrepreneurship studies are a study module organized by The K-Retailers’ Association. These e-learning studies cover retail sector and retailer entrepreneurship in Finland. The course Retail Trade Environment and Competitive Tools is one of three courses in this module, dealing with retail in-dustry, customers, distribution channels and competitive tools in retail sector.
The students
- can form a general view on retail trade and its importance in Finland
- can describe the different fields of business in retail trade and the target groups’ behavior and spending
- know the role and duties of supply chain in retail trade
- understand competition tools of retail trade
- can define the role of a retail entrepreneur in a chain store business.
Content (course unit)
What are the basic concepts of retail trade in Finland?
What special characteristic des the customers of retail sector have?
What is the role of a store as part of supply chain?
What is K-retailer entrepreneurship?
What are the competitive tools of a store?
Assessment criteria, satisfactory (1-2) (course unit)
The student is able to prove they have the command of the most essential basic concepts of
retail trade.
Assessment criteria, good (3-4) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and they
recognize the basic principles of retail trade.
Assessment criteria, excellent (5) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and understand the basic principles of retail trade.
Assessment scale
0-5
Enrolment period
02.07.2021 - 12.06.2022
Timing
01.08.2021 - 12.06.2022
Credits
5 op
Virtual portion
5 op
RDI portion
3 op
Mode of delivery
Distance learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
- Finnish
Seats
0 - 100
Degree programmes
- Degree Programme in Business Administration
Teachers
- Pia Lamminsivu
- Tuula Niemi
Person in charge
Tuula Niemi
Groups
-
19LIKOJ
-
19LIKOH
-
19LIKOT
-
19LIKOM
Objectives (course unit)
Trade and entrepreneurship studies are a study module organized by The K-Retailers’ Association. These e-learning studies cover retail sector and retailer entrepreneurship in Finland. The course Retail Trade Environment and Competitive Tools is one of three courses in this module, dealing with retail in-dustry, customers, distribution channels and competitive tools in retail sector.
The students
- can form a general view on retail trade and its importance in Finland
- can describe the different fields of business in retail trade and the target groups’ behavior and spending
- know the role and duties of supply chain in retail trade
- understand competition tools of retail trade
- can define the role of a retail entrepreneur in a chain store business.
Content (course unit)
What are the basic concepts of retail trade in Finland?
What special characteristic des the customers of retail sector have?
What is the role of a store as part of supply chain?
What is K-retailer entrepreneurship?
What are the competitive tools of a store?
Assessment criteria, satisfactory (1-2) (course unit)
The student is able to prove they have the command of the most essential basic concepts of
retail trade.
Assessment criteria, good (3-4) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and they
recognize the basic principles of retail trade.
Assessment criteria, excellent (5) (course unit)
The student is able to prove they have the command of basic concepts of retail trade and understand the basic principles of retail trade.
Assessment scale
0-5