Study Guide

Objectives

During the study module, the student learns to independently explore, analyse and plan business activities in the audiovisual industry.

After completing the course, the student
- knows the key business models and sources of financing in the audiovisual industry business environment
- recognizes the significance of the role of a producer in a company's strategic operations
- can research and evaluate audiovisual industry companies' business, organizations, and operational models
- analyses business risks and legislative constraints
- can develop a profitable and responsible business concept in the audiovisual industry

Content

The overall view of the audiovisual industry business.
The connections between a company's strategic choices, portfolio, and individual AV productions in the AV industry.
Methods for researching the audiovisual industry business.
Planning a business concept and financing.

Assessment criteria, satisfactory (1-2)

The student knows some business models and financing sources in the audiovisual industry. They recognise the significance of the producer's role in the strategic operations of a company. They are capable of researching AV businesses, organizations, and operational models, although the research and analysis are somewhat limited. They can create a business concept and a financial plan.

Assessment criteria, good (3-4)

The student is knowledgeable about the key business models and financing sources in the audiovisual industry's business environment. They can analyse the significance of the producer's role in the company's strategic operations. They are capable of researching and evaluating the business, organisations, and operational models of audiovisual industry companies. They can identify business risks and legal constraints. They can develop a business concept for the audiovisual industry that takes into account profitability and sustainability.

Assessment criteria, excellent (5)

The student knows the key business models and financing sources in the business environment of the audiovisual industry and can critically analyse them. They accurately delineate the significance of the producer's role in the company's strategic operations. They are adept at conducting comprehensive research and evaluation of the business, organisations, and operational models of audiovisual industry companies. They realistically outline business risks and legal constraints. They can develop and justify a business concept for the audiovisual industry that takes into account profitability and sustainability.