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Implementation of the Online Business (5 cr)

Code: 3H00FV59-3003

General information


Enrolment period
22.11.2023 - 05.01.2024
Registration for the implementation has ended.
Timing
08.01.2024 - 31.05.2024
Implementation has ended.
Credits
5 cr
Mode of delivery
Contact learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
Finnish
Degree programmes
Degree Programme in Business Administration
Teachers
Teppo Yrjönkoski
Person in charge
Hanna Pihlajarinne
Groups
23ALITAMAA
Liiketalouden tutkinto-ohjelma 2023, Monimuoto, maakunta, verkkototeutus
Course
3H00FV59

Objectives (course unit)

Student
- is able to assess the opportunities offered by the online business in its own business environment and assess the profitability and risks of the online business
- is able to adapt the company's different processes to suit the online business
- is able to plan the launch and maintenance of the online business.
- is able to assess the profitability and risks of the online business
- compile a business plan
- choose the platform option or its implementation yourself
- define the necessary omnichannel options and the necessary system integrations
- plan business start-up and maintenance.
- Manage your company's operating processes
- utilize analytics data generated by information systems

Content (course unit)

- dmultichannel requirements in online business
- the necessary skills needs
- the necessary logistical solutions
- online store platform options
- the necessary information systems

Assessment criteria, satisfactory (1-2) (course unit)

The student is able to
- identify different processes in your online business
- is able to designate the necessary information systems
- be aware of the different channel options.

Assessment criteria, good (3-4) (course unit)

The student is able to
- apply different channel options and their use
- explore the benefits and risks of logistical solutions
- structure interaction between physical and digital processes
- is able to plan the steps required to start an online business

Assessment criteria, excellent (5) (course unit)

The student is able to
- analyze analytics data and create development goals based on it
- understand large-scale entities and their relationships
- combine in a professional context the opportunities opened up by the development of digitalisation for business development
- combine different areas into a functioning online business.

Assessment criteria, pass/fail (course unit)

The student has not demonstrated his/her competence in the manner indicated by the objectives of the course.

Assessment scale

0-5

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