Customer-oriented Business Design (7cr)
Code: 3B00CX14-3003
General information
- Enrolment period
- 09.12.2019 - 10.01.2020
- Registration for the implementation has ended.
- Timing
- 01.01.2020 - 31.07.2020
- Implementation has ended.
- Credits
- 7 cr
- Mode of delivery
- Contact learning
- Unit
- International Business
- Campus
- TAMK Main Campus
- Teaching languages
- English
- Degree programmes
- Bachelor's Degree Programme in International Business
- Teachers
- Mari Helenius
- Course
- 3B00CX14
Objectives (course unit)
Students will learn to use service design methods. They will contact and communicate with their customers and develop their products further with them.
After completing the course the student will be able to
- develop customer-oriented product or service by using different kind of service design methods
- take into account customers’ needs
- contact customers
Content (course unit)
Course content
- How to test customers’ needs and interests?
- How to use tools for designing customer-oriented products and services?
- How to succeed in customer meetings?
Assessment scale
0-5