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Networking and Marketing (5 cr)

Code: IM00DS42-3001

General information


Enrolment period
27.07.2020 - 11.09.2020
Registration for the implementation has ended.
Timing
31.08.2020 - 20.11.2020
Implementation has ended.
Credits
5 cr
Mode of delivery
Contact learning
Unit
Media and Arts
Campus
TAMK Mediapolis
Teaching languages
English
Seats
10 - 25
Degree programmes
Bachelor's Degree Programme in Media and Arts
Teachers
Antti Perälä
Sari Tervaniemi
Tomi Leino
Harri Karvinen
Person in charge
Harri Karvinen
Course
IM00DS42

Objectives (course unit)

Students is able to
- market creative economy enterprises both in finnish and foreign market areas by using current
marketing channels
- find co-operation partners for their activity
- collaborate in an international student team
- pay attention to the needs of customers and network

Content (course unit)

-Marketing
-Networking
-Integration to cultural export studies
-Lectures, workshops and assignments.
-Hands-on work in various projects. Pitching.
- Sustainable development

Assessment criteria, satisfactory (1-2) (course unit)

TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:

https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

Assessment criteria, good (3-4) (course unit)

TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:

https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

Assessment criteria, excellent (5) (course unit)

TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:

https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi

Assessment scale

0-5

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