Networking and Marketing (5 cr)
Code: IM00BS20-3008
General information
- Enrolment period
- 16.05.2019 - 14.09.2019
- Registration for the implementation has ended.
- Timing
- 01.09.2019 - 30.12.2019
- Implementation has ended.
- Credits
- 5 cr
- Local portion
- 3 cr
- Virtual portion
- 2 cr
- RDI portion
- 3 cr
- Mode of delivery
- Blended learning
- Unit
- Media and Arts
- Campus
- TAMK Mediapolis
- Teaching languages
- English
- Seats
- 5 - 25
- Degree programmes
- Bachelor's Degree Programme in Media and Arts
- Teachers
- Antti Perälä
- Sari Tervaniemi
- Harri Karvinen
- Tomi Leino
- Person in charge
- Tomi Leino
- Course
- IM00BS20
Objectives (course unit)
Students is able to
- market creative economy enterprises both in finnish and foreign market areas by using current
marketing channels
- find co-operation partners for their activity
- collaborate in an international student team
- pay attention to the needs of customers and network
Content (course unit)
-Marketing
-Networking
-Integration to cultural export studies
-Lectures, workshops and assignments.
-Hands-on work in various projects. Pitching.
- Sustainable development
Assessment scale
0-5
Teaching methods
lectures, tasks, presentations
Assessment criteria - fail (0) (Not in use, Look at the Assessment criteria above)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Assessment criteria - satisfactory (1-2) (Not in use, Look at the Assessment criteria above)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Assessment criteria - good (3-4) (Not in use, Look at the Assessment criteria above)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi
Assessment criteria - excellent (5) (Not in use, Look at the Assessment criteria above)
TAMK's general instruction for grading will be applied and details agreed at the beginning of course implementation:
https://intra.tamk.fi/web/tutkinto-opinto-opas/arviointi