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Social Media Marketing (5 cr)

Code: 3H00CT24-3006

General information


Enrolment period
25.11.2019 - 16.01.2020
Registration for the implementation has ended.
Timing
17.01.2020 - 02.04.2020
Implementation has ended.
Credits
5 cr
Local portion
5 cr
Mode of delivery
Contact learning
Unit
Business Administration
Campus
TAMK Main Campus
Teaching languages
English
Degree programmes
Degree Programme in Business Administration
Teachers
Niina Syrjälä
Person in charge
Miina Kivelä
Course
3H00CT24

Objectives (course unit)

Students learn to know how to use social media for the marketing and selling purposes in the companies
Students learn how to implement and plan content in digital marketing channels
Students learn how to communicate in multicultural environment using online-tools

Content (course unit)

Online communication tools, social media and content planning for companies and using video for online purposes

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