Social Media Marketing (5 cr)
Code: 3H00CT24-3005
General information
- Enrolment period
- 26.11.2018 - 06.01.2019
- Registration for the implementation has ended.
- Timing
- 01.01.2019 - 31.05.2019
- Implementation has ended.
- Credits
- 5 cr
- Local portion
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- Business Administration
- Campus
- TAMK Main Campus
- Teaching languages
- English
Objectives (course unit)
Students learn to know how to use social media for the marketing and selling purposes in the companies
Students learn how to implement and plan content in digital marketing channels
Students learn how to communicate in multicultural environment using online-tools
Content (course unit)
Online communication tools, social media and content planning for companies and using video for online purposes