Innovations and Business Management (5cr)
Code: 3B00CW99-3001
General information
- Enrolment period
- 12.06.2017 - 03.09.2017
- Registration for the implementation has ended.
- Timing
- 01.08.2017 - 22.10.2017
- Implementation has ended.
- Credits
- 5 cr
- Mode of delivery
- Contact learning
- Unit
- International Business
- Campus
- TAMK Main Campus
- Teaching languages
- English
- Degree programmes
- Bachelor's Degree Programme in International Business
Objectives (course unit)
The course provides theoretical overview and tools to successfully run a business driven consultation project. It provides insights of product and services development process and the positioning of innovation into right marketplace. Also, creating a reasonable business model and basics of ensuring the intellectual property rights (IPR’s) are discussed.
After completing the course, students will be able to:
Use different innovation methods in practice
Evaluate the business feasibility of innovations, products and services
Understand the product and service design process phases
Identify the critical phases of product and service design projects
Content (course unit)
How to foster innovations?
How to develop products and services from innovations?
What are intellectual property rights and how to ensure them?
How to evaluate project business feasibility?
Prerequisites (course unit)
-
Further information
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