Business Game (4cr)

Objectives (course unit)

In this course students operate as a management team of a global company. Management teams come up with a company strategy and make decisions to maximize the profits and company value. Company operations are carried out in a business simulation game in a competitive team environment.

After completing the course, the students will be able to:

Utilize the role of strategy as a key success factor.
Learn the interdependence between the different company operations.
Develop their knowledge and skills in financial review, company analysis, and strategy formulation.
Develop tools for their entrepreneurial thinking.

Content (course unit)

What is a role of a strategy to manage a company?
How does product portfolio, pricing, marketing and product features impact the demand of the product?
How to analyze company's financial performance and how to impact it?
How to work as a successful team utilizing each team players' strengths?

Location and time

TAMK Kuntokatu Campus

Exam schedules

The game has several game rounds. The schedule of the rounds will be presented in the first lecture. The course will end with the final presentation.

Assessment methods and criteria

Final presentation (30%)
Quality of written tasks and ranking and performance in the game (70%)
Quiz and company audit (pass/fail)
ATTENDANCE and activity impact the grade.

Teaching methods

Learning simulation, lectures, quiz, coaching

Learning materials

Material available in Tabula (lectures and business simulation guide)

Student workload

4 credit points (27 hours per credit point)

Further information

The detailled schedule will be presented in the first lecture. THE FIRST HALF OF THE COURSE REQUIRES A LOT OF PRESENCE. During the latter half of the course the teams can work also out of the class if the team follows the course deadlines.