Skip to main content

Networking and Marketing (5 cr)

Code: IM00BS20-3002

General information


Enrolment period
02.07.2015 - 10.09.2015
Registration for the implementation has ended.
Timing
04.09.2015 - 18.12.2015
Implementation has ended.
Credits
5 cr
Local portion
5 cr
RDI portion
1 cr
Mode of delivery
Contact learning
Unit
Media and Arts
Campus
TAMK Mediapolis
Teaching languages
English
Seats
5 - 25
Degree programmes
Bachelor's Degree Programme in Media and Arts
Teachers
Carita Forsgren
Antti Perälä
Harri Karvinen
Kirsi Karimäki
Person in charge
Harri Karvinen
Course
IM00BS20

Objectives (course unit)

Students is able to
- market creative economy enterprises both in finnish and foreign market areas by using current
marketing channels
- find co-operation partners for their activity
- collaborate in an international student team
- pay attention to the needs of customers and network

Content (course unit)

-Marketing
-Networking
-Integration to cultural export studies
-Lectures, workshops and assignments.
-Hands-on work in various projects. Pitching.
- Sustainable development

Evaluation methods and criteria

Student is able to
- market creative economy enterprises both in Finnish and foreign market areas by using current
marketing channels
- find co-operation partners for their activity
- collaborate in an international student team
- pay attention to the needs of customers and network

Assessment scale

0-5

Teaching methods

Contact teaching, learning assignments, field work, project work and essays

International connections

Minerva Academy of Pop Culture
at Hanze University of Applied Sciences
Leeuwarden NL

Assessment criteria - satisfactory (1-2) (Not in use, Look at the Assessment criteria above)

Student hands in the assignments. Assignments shows descent skills. Student attend at least 50% of classes. Student shows descents participation in classes.

Assessment criteria - good (3-4) (Not in use, Look at the Assessment criteria above)

Student hands most of the assignments in time. Assignments shows good skills. Student attend at least 65% of classes. Student shows active participation in classes.

Assessment criteria - excellent (5) (Not in use, Look at the Assessment criteria above)

Student hands all assignments in time. All the assignments shows exceptional skills. Student attend at least 80% of classes. Students shows very active participation in classes.

Go back to top of page