TAMK Consulting Academy (10cr)

Objectives

TAMK Consulting Academy (TCA) exposes students to real consultative projects with external business clients.
Some TCA projects form part of TAMK R&D projects.
The class is organized as a company unit providing expert services and with a team structure. The teacher is the coach and CEO of the unit delegating responsibilities and tasks on the basis of client orders as well as individual learning needs.
Much of the studying is done independently, and in teams which are responsible of their client projects.

In the TAMK Consulting Academy (TCA) projects the students will

1. develop entrepreneurial thinking
2. learn project management
3. learn how to run consultative processes
4. learn client contacting skills
5. learn organizing skills
6. learn analytical skills
7. in the personal portfolio, the students can - after TCA - attach professional outcomes, such as reports, articles, to which they have contributed.

Content

- entrepreneurial attitude
- client interface behavior
- business culture in a service company
- project management
- marketing research
- marketing, promotion
- event planning
- writing business reports and publications
- company development
- varying subject matters in relation to each project
- business communication