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Branding and Marketing (1 - 5cr)

Course unit code: NN00FV71

General information


Credits
1 - 5 cr
Teaching language
Finnish
English

Objectives

The goal of Learning Lab's productisation, branding and marketing implementation is to develop services or products by using service design methods.
A development assignment is made for a real customer for a real need. This is all carried out with learning by doing and team learning metdods.

A multidisciplinary team works together to develop the brand, productisation and marketing on the basis of the customer's assignment.

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