Branding and Marketing (1 - 5cr)
Course unit code: NN00FV71
General information
- Credits
- 1 - 5 cr
- Teaching language
- Finnish
- English
Objectives
The goal of Learning Lab's productisation, branding and marketing implementation is to develop services or products by using service design methods.
A development assignment is made for a real customer for a real need. This is all carried out with learning by doing and team learning metdods.
A multidisciplinary team works together to develop the brand, productisation and marketing on the basis of the customer's assignment.