Product Development and Commercialization (5cr)
Course unit code: 5N00CY72
General information
- Credits
- 5 cr
Objectives
o Student
- gets the basic skills and understands the importance of product development and innovation
- knows the basic tools used in the development of innovations, products and services
- knows the general processes of service design and product development
- understands productization and commercialization as parts of market penetration of a new product or service
Content
- basic concepts of service design, product development and commercialization processes
- innovation tools
- innovation project