Productisation of ServiceLaajuus (10 cr)
Course unit code: 8T00BB25
General information
- Credits
- 10 cr
- Responsible person
- Tuija Ylä-Viteli
Objectives
Students are able
- to define the name, content, and price for the product
- to include customers / service users in the product development process
- to produce a multisensory and high-quality service
Content
WHAT is the customer’s role in productisation of products?
WHY is the service experience important?
HOW to productise service?