Marketing CommunicationsLaajuus (1 cr)
Course unit code: H804-10C
General information
- Credits
- 1 cr
Content
Type of course
Compulsory
Level of course
Professional studies
Objective of course
-Students are preliminarily familiarised with the basics of marketing communications.
Course contents
-Marketing means and tools
Teaching methods
Cooperative learning
Assessment methods
Active participation in the work during contact teaching. Written and oral assignments.
Prerequisites
No prerequisites
Required/recommended reading
Agreed at the beginning of the course.
Name of lecturer(s)
Harri Karvinen
Year of study
first year
Semester/Period
spring semester/3rd period
Language of instruction
Finnish