Marketing CommunicationLaajuus (2 cr)

Content

Type of course
Compulsory

Level of course
Professional studies

Objective of course
Students know how to work in co-operatives. They understand the importance of team work in audiovisual field. They understand the means of marketing and the significance of all-inclusive marketing communication. Students can make marketing letters and audiovisual contracts.

Course contents
- co-operatives
- means and devices of advertising
- team work skills

Teaching methods
Will be agreed on at the beginning of the course

Assessment methods
Active participation. Other methods of assessment will be announced at the beginning of the course.

Language of instruction
Finnish

Prerequisites
Narrative 1 or equivalent

Required/recommended reading
To be announced at the beginning of the course

Name of lecturer(s)
To be announced later

Year of study
2nd year

Semester
Spring semester