Organizational Communication (3cr)

Objectives

This course covers various aspects of organizational communication, including theoretical background and practical communication activities. It deals with written, verbal and non-verbal communication, focusing on clarity and appropriateness in all situations.

After completing the course, the students will be able to:
• Demonstrate familiarity with theories of organizational communication.
• Adapt their communication style according to a range of interpersonal factors, such as relative status, degree of familiarity, and cultural norms.
• Use spoken English and non-verbal language effectively in face-to-face communication.
• Produce written English texts which meet set norms regarding lay-out, organization, and accuracy.
• Learn the basics of public relations

Content

• What are the essentials for effective organizational communication?
• What are internal communications and public relations?
• With what communities, groups and individuals do organizations need to communicate?
• What factors affect the appropriate degree of formality and level of detail required in both face-to-face and written communication?
• What are the different channels, communication vehicles and activities needed?
• What discourse types and communication tools are typically used in organizational communication?
• How to measure success in communication?